This full lesson, with Excel templates, business information and a teacher’s copy of the completed Cash Flow Forecast, covers how to interpret and create a cash flow forecast as stated in Learning Aim E for Unit 3: Personal and Business Finance.

This full lesson covers A.1 on Unit 7: Business Decision Making. Areas covered include; Business Ideas (Gap in the market, competitors, current trends, likely demand) Developing Business (changes in the economic environment, trends, competition forcing diversification) The session includes videos and tasks to keep learners engaged. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This practice exam scenario is to be used to prepare learners for the Unit 7: Business Decision Making exam. The scenario centers around a new Streaming service and learners must analyse two options for growth, taking into account key market and financial information. Suggested time alloted for activity: 3 hours.

This full lesson covers the following areas of Learning Aim B of Unit 2: Developing a Marketing Campaign; Market research methods and usage Primary/secondary research Validity/reliability/appropriateness/currency/cost Quantitative/qualitative data Sufficiency and focus of the research Selection and extraction The lesson contains a selection of tasks to engage learners. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This case study for a toy manufacturer covers how to link market research to a marketing strategy using the Marketing Mix. Learners will work in teams to create a market research strategy which they will then have to link to the marketing mix. This case study can be used for a number of different qualifications, from GCSE to BTEC.

This full lesson covers the following areas of Learning Aim B of Unit 2: Developing a Marketing Campaign; Developing the rationale Interpretation, analysis and use of data Identification of further sources of information Evaluation of the reliability and validity of the information gathered The product life cycle The lesson has links to Knowledge, Skills and Behaviour and external media to help engage learners. There are a wide range of tasks involved in this lesson to allow your learners to consolidate their learning. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This case study for SWOT and PESTLE is designed using a gay married couple as the business owners who are setting up a business specialising in LGBT events. This case study is a great way to embed equality and diversity in the classroom while your learners use their knowledge in a practical way. Learners must produce a SWOT and PESTLE analysis for the business and then create a visual representation of the strategy for the business owners. This case study is suitable for GCSE, A Level and BTEC as well as any other business related courses.

This activity contains three different case studies for learners to develop a marketing strategy for using the 7Ps framework. This can be used for a variety of courses including BTEC, A Level and GCSE.

This full lesson, with companion documents, covers The Marketing Campaign for Learning Aim C for Unit 2: Developing a Marketing Campaign. The lesson covers; Gantt Charts Marketing Message Selecting an appropriate marketing mix Selecting appropriate media Campaign budget Timelines Evaluation of the campaign Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This lesson with accompanying case study activity covers the extended marketing mix, covering; Price Product Promotion Place People Physical Environment Processes The lesson contains several tasks, discussions and links to external media. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers appropriateness of a marketing campaign, including; Marketing mix reinforcing brand values sustainability of the campaign flexibility of the campaign relevance to organisational goals appropriateness to target market legal and ethical considerations Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers A2 of Learning Aim A of Unit 7: Business Decision Making. The lesson contains links to external media, group tasks and more for engagement of learners. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers B1 of Unit 7: Business Decision Making. The lesson covers; Primary sources Secondary sources Storage and security Analysis, comparison and evaluation of data Alternatives and solutions The lesson contains several tasks and links to external media to engage learners. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson, with companion case study, covers B1 of Learning Aim B of Unit 7: Business Decision Making. The lesson covers; Porter’s Five Forces 5C Analysis Ansoff Matrix Boston Matrix The lesson contains tasks, links to external media and a case study project activity that summerises the theory learned in the lesson. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson, with accompanying handouts and templates, covers B.3 of Learning Aim B of Unit 7: Business Decision Making. The lesson covers; Mean/Mode/Median Using software to interpret raw data Drawing conclusions Standard Deviation Typical uses of data analysis for businesses Calculations The lesson contains links to external media, worked examples and templates to make key calculations. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson, with companion data set, covers B4 of Unit 7: Business Decision Making. The lesson covers; Importance of using graphs Line Graph Pie Chart Bar Charts Histogram Scatter Graph Reports to aid in making decisions The session includes links to external media, group and individual tasks (creating each type of graphs). Images removed for copywrite reasons, you will need to add your own images e.g. business logos.